Barrel Holdings, with its collection of agencies, offers a broad range of services to private equity firms looking to augment their value-add work with portfolio agencies.
At the holding company level, we provide thought leadership, strategy, and curation of our agencies' services.
We've worked with various PE firms including those focused on consumer, manufacturing, and B2B software with AUM ranging from $1 billion to over $10 billion.
Below are common ways Barrel Holdings or any of our agencies typically engage with PE firms:
Due Diligence Support
We provide deep dives and audit services across web and digital marketing channels, creating comprehensive reports on performance vs. benchmarks and recommendations for improvements
Trends & Insights Thought Leadership
We create bespoke talks and workshops for summits and leadership conferences, sharing takeaways from what we're seeing with various clients across all of our agencies. These may include POV and insights on marketing, UX, consumer behavior, and technology adoption.
Strategy/Roadmapping
We can work closely with operating partners and portco leadership to help develop roadmaps or digital transformation strategies. We bring together subject matter experts and facilitators to help run workshops and create useful artifacts to support next steps.
Implementation Partner
Our agencies take on implementation responsibilities and execute on projects that range from rebranding, design/UX, complex web platform migrations, to digital marketing campaigns.
If you're interested in learning more, please email the address below.